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The right people to tell your story

Influencers are people – which means they’re dynamic, complex, and always changing. That’s why the analysts at Julius build every profile to ensure you can get a full picture of influencers before you partner with them.

Discover

unique influencers that match your most granular search criteria

Search

influencer posts by any hashtag or keyword for brand alignment and safety

Target

your brand’s audience by location, demographics, interests, and more

Understand

influencers’ brand relationships and view past posts with our social listening tool

Workflows that work for you

From building a roster of influencers for your brand to using influencers to create content for impactful campaigns, streamline your work and activate campaigns in a fraction of the time.

Message

activate, and manage your influencers all in one place

Create

influencer lists to streamline communication and stay organized

Simplify

your workflow with custom tags, notes, and user activity monitoring

Review

deliverables and FTC compliance with automatic post detection

Get the metrics you need

With Julius, you can see campaign performance metrics at-a-glance, or dive into the details of each influencer post to fully understand your campaign’s success.

Analyze

your campaign's performance or dive into individual post data

Monitor

conversations about your brand or involving your influencers

Optimize

future influencer campaigns with performance benchmarks

Accelerate

report making with white-labeled exports in any format

Take a tour of the Julius influencer marketing platform

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Learn more in the Content Hub

Check out our content hub for industry news, analysis, case studies, podcasts, videos, and more.

Instagram took industry headlines by storm yesterday after announcing they’re testing the removal of “likes” in the US. This announcement comes after months of testing likes removal in a handful of other countries. The goal of this initiative is to help reduce anxiety and social pressure that is prompted by platform usage. While we applaud and support any initiative to help mental health, we appreciate that this change might shift anxiety from consumers to marketers.

Blog

Instagram Tests Removing “Likes” in US

Instagram took industry headlines by storm yesterday after announcing they’re testing the removal of “likes” in the US. This announcement comes after months of testing likes removal in a handful of other countries. The goal of this initiative is to help reduce anxiety and social pressure that is prompted by platform usage. While we applaud and support any initiative to help mental health, we appreciate that this change might shift anxiety from consumers to marketers.

Read More

As advertising on social media evolves, so too do the agencies and marketers that create them. Nick Cooke, cofounder of The Goat Agency, believes “every brand marketing strategy should be social first.” His agency strives to embody that mantra, pitching influencers to globally recognized brands like their latest win, Victoria’s Secret PINK. On this episode, we talk to Nick about how the practice of influencer marketing at the agency level has evolved, what it means to be social first, and more.

Podcast

EP 17: Influencer Agencies, feat. Nick Cooke, The GOAT Agency

As advertising on social media evolves, so too do the agencies and marketers that create them. Nick Cooke, cofounder of The Goat Agency, believes “every brand marketing strategy should be social first.” His agency strives to embody that mantra, pitching influencers to globally recognized brands like their latest win, Victoria’s Secret PINK. On this episode, we talk to Nick about how the practice of influencer marketing at the agency level has evolved, what it means to be social first, and more.

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Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak, and current event makes a huge difference to the influencer marketer. We’ll help you keep up.

Roundup

Weekly Roundup: Week of 10/21/2019

Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak, and current event makes a huge difference to the influencer marketer. We’ll help you keep up.

Read More