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The right people to tell your story
Activation
Workflows that work for you
Performance
Get the metrics you need
Take a tour of the Julius influencer marketing platform
Request DemoThe right people to tell your story
Influencers are people – which means they’re dynamic, complex, and always changing. That’s why the analysts at Julius build every profile to ensure you can get a full picture of influencers before you partner with them.
Discover
unique influencers that match your most granular search criteriaSearch
influencer posts by any hashtag or keyword for brand alignment and safetyTarget
your brand’s audience by location, demographics, interests, and moreUnderstand
influencers’ brand relationships and view past posts with our social listening toolWorkflows that work for you
From building a roster of influencers for your brand to using influencers to create content for impactful campaigns, streamline your work and activate campaigns in a fraction of the time.
Message
activate, and manage your influencers all in one placeCreate
influencer lists to streamline communication and stay organizedSimplify
your workflow with custom tags, notes, and user activity monitoringReview
deliverables and FTC compliance with automatic post detectionGet the metrics you need
With Julius, you can see campaign performance metrics at-a-glance, or dive into the details of each influencer post to fully understand your campaign’s success.
Analyze
your campaign's performance or dive into individual post dataMonitor
conversations about your brand or involving your influencersOptimize
future influencer campaigns with performance benchmarksAccelerate
report making with white-labeled exports in any formatTake a tour of the Julius influencer marketing platform
Request DemoLearn more in the Content Hub
Check out our content hub for industry news, analysis, case studies, podcasts, videos, and more.
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak, and current event makes a huge difference to the influencer marketer. We’ll help you keep up.
Roundup
Matters of Influence: Week of 2/28/21
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak, and current event makes a huge difference to the influencer marketer. We’ll help you keep up.
Trends are always at the forefront of our minds in marketing. Impactful 2020 trends shaped the state of the industry, and influencer marketing has proved to be an effective way to reach new audiences and share stories. Influencer marketing as an industry continues to grow, but passing fads and fading platforms naturally lose momentum. The changes we've seen in 2020 (and those we expect to see this year) aren't a decrease in ROI.
With more influencers in the space than ever, we can learn from what works and take cues to help avoid missteps in future campaigns. Influencer marketing is no longer uncharted territory. There's still room to be innovative and creative, but now there's plenty of data about what's worked in the past. Using this information facilitates developing campaign strategies that work and avoiding pitfalls.
The events of 2020 brought tight budgets, and many businesses entered influencer marketing for the first time in an effort to reconnect with consumers. For influencers, it meant the ability to attract a wider audience—but also more competition. With so many voices in the influencer marketing space, it's more important than ever to stay up to date on best practices and to stay in touch with new and emerging trends.
Here are five influencer marketing trends to build on in 2021.
Blog
5 Trends for Influencer Marketing in 2021
Trends are always at the forefront of our minds in marketing. Impactful 2020 trends shaped the state of the industry, and influencer marketing has proved to be an effective way to reach new audiences and share stories. Influencer marketing as an industry continues to grow, but passing fads and fading platforms naturally lose momentum. The changes we've seen in 2020 (and those we expect to see this year) aren't a decrease in ROI.
With more influencers in the space than ever, we can learn from what works and take cues to help avoid missteps in future campaigns. Influencer marketing is no longer uncharted territory. There's still room to be innovative and creative, but now there's plenty of data about what's worked in the past. Using this information facilitates developing campaign strategies that work and avoiding pitfalls.
The events of 2020 brought tight budgets, and many businesses entered influencer marketing for the first time in an effort to reconnect with consumers. For influencers, it meant the ability to attract a wider audience—but also more competition. With so many voices in the influencer marketing space, it's more important than ever to stay up to date on best practices and to stay in touch with new and emerging trends.
Here are five influencer marketing trends to build on in 2021.
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak, and current event makes a huge difference to the influencer marketer. We’ll help you keep up.
Roundup
Matters of Influence: Week of 2/21/21
Influencer marketing news moves at the speed of social media. Every platform update, algorithm tweak, and current event makes a huge difference to the influencer marketer. We’ll help you keep up.